loobobilly News: 'The Indicator': Praising a competitor might actually boost a brand's sales

'The Indicator': Praising a competitor might actually boost a brand's sales Traditionally, brands rarely mention their competitors, and if they do it's likely to attack them. But one study shows how brands praising their competitors might actually help boost their sales. Traditionally, brands rarely mention their competitors, and if they do it's likely to attack them. But one study shows how brands praising their competitors might actually help boost their sales. Business
Traditionally, brands rarely mention their competitors, and if they do it's likely to attack them. But one study shows how brands praising their competitors might actually help boost their sales.

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