With Theaters Still Closed, 136-Year-Old 'Playbill' Does A Quick Online Pivot The magazine given out at theaters isn't just a program, it's a cherished souvenir. The publication has doubled down on its digital offerings, and to almost everyone's surprise, it's doing quite well. The magazine given out at theaters isn't just a program, it's a cherished souvenir. The publication has doubled down on its digital offerings, and to almost everyone's surprise, it's doing quite well. Business
The magazine given out at theaters isn't just a program, it's a cherished souvenir. The publication has doubled down on its digital offerings, and to almost everyone's surprise, it's doing quite well.
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